ABOUT US
It All Starts with Someone Willing to Hear
We are a Singapore social enterprise built by ordinary people who believe mental health support should be approachable, affordable, and human — for everyone.
IASH began with a simple, stubborn belief:
No one should have to face their struggles alone, and getting help shouldn't be daunting or expensive.
What started as a humble community of Singaporeans wanting to bridge the gap in mental health has grown into a registered social enterprise — one that offers a whole ecosystem of support, from a free listening ear to professional counselling.
OUR FOUNDER
Hi, I'm Hernping :)

You might know me from my Instagram, @kayatoastforthesoul.sg. I'm a trained psychologist who is passionate about making mental health support more accessible and less intimidating.
My journey into psychology began with my own lived experience of depression, anxiety, and borderline personality disorder (BPD). Having experienced the impact of therapy firsthand, I was inspired to help others access the same support.
Today, I work with clients as a psychotherapist, lead IASH's Hear Buds volunteer programme, and supervise our counselling interns. Through IASH, my goal is to build a community where quality mental health care is compassionate, affordable, and accessible to all.
Through this endeavour, I hope we can come together as a community to build a much-needed safe, open and accessible space together.
So thank you for being here — I hope no one ever goes through this journey alone.
20,000+
Singaporeans reached personally since we started in September 2021 — and counting.
WHAT DRIVES US
Three things we care about most
Everything we do comes back to these.
Accessibility
Support that's easy to reach and never intimidating — so taking the first step feels possible for anyone.
Affordability
Professional help shouldn't be a luxury. We keep our support affordable, with subsidies for those who need them.
Community
Healing happens in connection. We're building a community where no one has to struggle alone.
HOW WE DO IT
An Ecosystem of Support
Rather than a single service, we've built a continuum of care — so wherever you are, there's a way in.
OUR TEAM VALUES
Hearts Behind the Work
How we work, support and grow together in IASH
Wamrth
We lead with genuine care. No cold professionalism, no judgement — just real human presence.
Humility
We don't hide behind a professional mask. We stay grounded, honest, and open.
Authenticity
We show up as real people. Connection begins when you're sitting with someone genuine.
FIND US
Come say hello
Our home is a warm, welcoming space in the heart of Bishan — where counselling, events, and community all happen.
📍226 Bishan St. 23, B1-101, Singapore 570226
💬 WhatsApp us: +65 8780 1095
✉️ Email: itallstartshearsg@gmail.com
